Selected client engagements
A snapshot of channels we're building and advising right now.
WealthComply
Positioning as the 1st financial services compliance business on YouTube but through entertainment content around global tax strategies of businesses & the ultra wealthy. Builds brand recognition and trust with viewers interested in tax planning, compliance and financial services.
Minute Master
Explored the possibility of being the No.1 board governance YouTube channel and engineered a plan to grow a small, targeted audience of potential buyers.
Education / Health
Primal Health Coach Institute
Growing an engaged YouTube audience for a leading health-coach certification brand, with content engineered to drive course enrolments, not just views.
Sculpt
Advising a B2B marketing agency on a YouTube-native strategy, extending their brand-building expertise into long-form video that compounds. Consulting their B2B enterprise clients such as Atlassian, Trello & Loom on YouTube strategy for customer acquisition.
DDC International
An Emmy award-winning documentary producer that works with non-profit religious organizations. We are building the highest production quality USA history show on the internet with an addressable audience in the millions monthly.
Hospitality
Hotel De France
A discreet organic YouTube marketing strategy which doesn't require a hotel branded channel, but multiple other channels about Jersey (where the hotel is based) and longevity practices (which the hotel offers), which then softly feature calls to visit Jersey via Hotel De France.